What’s the ROI of Marketing Automation Platforms?
When you nurture a thousand leads, assuming a respectable conversion rate of 5%, you get a return of 50 wins. But when you start with 10,000 leads, you are only
From early wins to definitive success
Marketing consulting and fearless execution for
B2B technology and SaaS products
Clear B2B marketing for your next stage of growth
I partner with startups and fast-moving companies to help them grow with clear B2B marketing consulting and execution.
Since 2009, I've delivered outcomes for several innovative technology and SaaS products.
- Led marketing for 35+ brands
- Driven growth in 15 different industries
- Intensive work with 22 companies and growing
Testimonials
"Vaibhav is the best growth consultant and brings clarity in both SEO & analytics. We leaned on Vaibhav's expertise for our initial growth for multiple SaaS products.
I highly recommend Vaibhav to kickstart and grow your B2B marketing."
"Great skills, great communication, great result!"
Kay Wackwitz
"Vaibhav is great at demand generation constantly learning new and better ways to execute campaigns. He's very data-driven, which is key in growth marketing.
I have been impressed by Vaibhav's ability to get things done. He's an asset in a fast-paced environment"
"It was a pleasure working with Vaibhav. He helped us craft the messaging from scratch, really owned the project, took time to understand the market, competitors and space.
We are continuing to work with Vaibhav for strategic marketing."
Communicate clear value to your customers
I help you clearly define where your product fits into your customers' journey, how it solves their problems, and how it creates value for their work.
With this clarity, I help you add clear, relevant and consistent copy on your website, campaigns, content and social media channels.
With this clarity, I help you add clear, relevant and consistent copy on your website, campaigns, content and social media channels.
- Define product-fit and value proposition
- Craft value-first messaging for your brand
- Write copy for your website, emails and social
Attract and influence buyers with B2B content
Using knowledge of your product and market, I help build a customer-first content plan for your brand.
I also work with your team to create content that will attract and influence the right customers.
With the right processes and metrics in place you can see the real impact of content on your growth.
I also work with your team to create content that will attract and influence the right customers.
With the right processes and metrics in place you can see the real impact of content on your growth.
- Setup a B2B content calendar
- Create reports, case studies, articles and more
- Define analytics and measure impact
Execute growth marketing across core B2B channels
Reach your audience on the right channels and discover your next customers.
I execute pilot projects for demand generation programs on digital channels and events.
As results are generated from the pilots, I transition them to your team with the right training and management processes.
I execute pilot projects for demand generation programs on digital channels and events.
As results are generated from the pilots, I transition them to your team with the right training and management processes.
- Search marketing - SEO and Google Ads
- E-mail marketing - acquire and nurture
- LinkedIn - organic and paid
- Events - webinars and in-person
Setup marketing technology & growth analytics
As the impact of your B2B marketing grows I help you adopt, setup and manage the full-stack of tools, data and analytics.
With the right choices, your marketing will have a clear impact on your revenue.
And you can finally measure that impact with the right metrics.
With the right choices, your marketing will have a clear impact on your revenue.
And you can finally measure that impact with the right metrics.
- Propose and setup your marketing automation
- Implement web and engagement analytics
- Setup your CRM and sales operations
Extensive B2B experience
Global experience of 15+ B2B and enterprise industries in US, India & Europe.
Get quality outcomes
To prioritize quality, I partner with a few companies at a time for quality execution.
Deep customer empathy
Discover how your customers think, what they desire, and how your brand can relate.
Setup comprehensive analytics
Combine business insights with analytics knowledge to setup the right growth metrics.
Balance strategy and execution
Use the right mix of long-term vision and swift execution to match your growth stage.
Build momentum for the future
I help you find, hire and train the right talent to continue your growth momentum.
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"It was great working with Vaibhav! We are happy with the work.
Product Team ActivePrimeWe will be working with him on an ongoing basis. Thanks Vaibhav!"